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PR GIST: ATTAINING AN EFFECTIVE COMMUNICATION PLAN?

  The next step in every public relations process by which it operates after research is planning. Planning in Public Relations is essentially about making the concrete decisions about what needs to be done and the order in which it will be done as a response to a particular situation or in anticipation of something that might occur in future. Your analysis of the situation is the crucial beginning to the process. It is imperative that all involved-planner, clients, supervisors, key colleagues and the ultimate decision makers are in solid agreement about the nature of the opportunity or obstacle to be addressed. The Public Relations practitioner takes a careful and candid look at its internal environment (mission, performance and resources), its public perception (reputation) and its external environment, (competitors and opponents, as well as supporters). Strategic Planning provides an objective technique for setting priorities among the various publics, helping you select those mos

Unravelling the Legal Maze: A Startling Journey into the Laws Governing the Ghana Flag and the Coat of Arms

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  -By Hubert Tieku The saying which goes like, “we live to learn” , immediately made sense to when I had the shock of the year, 2024. And I believe almost all my friends who range from law students to lawyers and almost all lay persons will be equally shocked when they learn about some of the laws to which my eyes were just opened. I am saying this because I see them flout these laws “unknowingly” on a daily basis. One faithful morning, I was introduced to my senior and in the course of the introduction he passed a comment which led to the writing of this article. That morning I had a badge of the coat of arms on the collar of my suit jacket. Upon seeing the coat of arms he asked me why I was wearing it and I replied “I am wearing it to demonstrate my patriotism” . He said, “kindly go and read the laws on Ghana’s flag and emblem and come and tell me if you are actually allowed to wear the coat of arms on your suit.” At that moment I said to my self, “of course I am allowed to wear it b

CHOSEN CHILDREN ACQUIRE SKILLS IN BAKING AND INCREASE KNOWLEDGE ON THEIR HEALTH

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Most needy children around the globe have only learnt to survive with some growing up without experiencing any form of love, support or encouragement. The Ennoble Team as part of the Baking With The Needy Project visited the Chosen Children’s Home at Darkuman, Accra – Ghana. The visit brought lots of laughter and happiness to over 60 kids at the orphanage. It also built their confidence and improved knowledge on their sexual and reproductive health and personal hygiene. Additionally, they were mentored and empowered to aim higher always whiles they take their education serious and acquired basic skills in baking. The kids were divided into two groups and taken through the basics of baking meat pie and chips. They were allowed to try their hands on it and have fun. Interestingly, most of the children were enthused and wanted to learn more. Through their numerous questions about the process of making the meat pie and chips, it was clear that they had interest in picking up such vocati

A PERSONAL VIEW ON: “In The Lonely, Good Company of Books” by Richard Rodriguez

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                           The piece of literature brings out efforts and struggles in reading tough or difficult books. From Rodriguez’s experience which tells us that reading difficult books for a sense of self-achievement is not a good way to read. On his part, Rodriguez just reads for a sense of accomplishment as it brings him confidence after helping him to conquer the awkward silence during reading time. The idea that “books will make [him] ‘educated’” helps him “to overcome [his] fear of silence” while reading. He never knew what kinds of books were most interesting to him. He blindly followed the book list without even realizing what he needed. What Rodriguez was enthusiastic about was never the content of the book but the ability to claim that he had finished it. He mocks the experience by ironically describing his feeling after reading with “in a ceremony of great pride”. The writer drew our attention to the fact that, when reading, we must read for knowledge and understand

BEAUTY AND LIFESTYLE – BE-YOU-TIFUL

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   Beauty, to many is the way people look outwardly and inwardly.   Others limit beauty to the physical looks of a person, place or a   thing. Beauty can also be seen in the culture and lifestyle of people.   This is to say beauty goes far beyond physical looks especially     now,  with the pressure of daily demands and busy schedules, some   people hardly have the time to even look into the mirror or take   proper care of themselves.  Moreover, the way people dress, talk and even live also brings out   some beauty in them. Thus the saying “there is beauty in diversity”.   The knowledge of "beauty" often involves the understanding of   some entity as being in stability and harmony with nature. Physical   beauty often implies sexual attractiveness or desirability, but can   also be distinct from the two. Since beauty is a subjective   experience, it is often said that "beauty lies in the eye of the   beholder". A subject of beauty is anything tha

PUBLIC RELATIONS PRODUCTION TOPIC: IF YOU WERE REQUESTED TO DRAFT A 50TH ANNIVERSARY SPEECH TO BE DELIVERED BY YOUR CHIEF EXECUTIVE OFFICER, WHAT WILL YOU CONSIDER IN PUTTING TOGETHER THE SPEECH. BY DULCIE DELALI ATTIPOE

A speech is a presentation made orally, sometimes written and presented to a target audience at a specific time and occasion. In other words a speech is a statement intended to be passed on to the target audience. Speeches are for the ear and therefore your audience cannot seek for clarification and they are transit in nature. It should be long. Speeches are important tools used among other things to educate, provide insight about a particular occasion, persuade and influence the public, inform or announce something, activate or manipulate, entertain and celebrating an event. As a Public Relations officer, you are responsible for the communication between your organization and their publics and a speech is one of the tools used to communicate to the publics. It is therefore the duty of the Public Relations Officer to write those speeches as it falls within the functions of Public Relations personnel.   There are several types of speeches including; informative speech, persuasive